Articles on data science

What is context engineering? Why generative AI answers become mediocre: The difference between context design and prompting.

DataScience for Growth: Marugame Seimen's Method for Maximizing "Winning Probability" Through Data Science – The Key to Decision-Making That Overcomes Uncertainty [MarkeZine Day 2026 Spring Event Report]

ST Corporation's Challenge: Redefining Mature Brands Through "Data Science x AI x Human Resources" [Brand Summit Spring 2026 Event Report]

How data and science can strengthen your brand

Behind the scenes of a marketing strategy that increases your chances of success ── Marugame Seimen's approach to data science [Marketing Agenda 2024 Event Report]

The science of branding: How to increase brand equity and drive business results?

An easy-to-understand explanation of the basic knowledge of data science that business people should know | What are algorithms, machine learning, and big data?

The secret to good business performance is maximizing brand power! Marugame Seimen's "emotion-driven marketing" realized through sensitivity and data science