This document explains the basic flow of data analysis that you should remember in order to achieve results.
The content will help you deepen your understanding of how data analysis can be linked to decision-making and specific actions.

I recommend this hotel

  • Those who do not know how to connect the results of data analysis to action
  • People who think they are conscious of data utilization, but are not achieving the results they expected.
  • People who have accumulated data but cannot utilize it because they do not know how to connect it to the issue at hand.
  • Those who think that they cannot perform data analysis because they do not have specialized knowledge of data analysis (they are not familiar with statistics, mathematics, or programming)

Material content

  • Why your business needs data analysis
  • What does “utilize data” mean?
  • 8 steps of data analysis
    • [Step 1] Clarify what you want to achieve
    • [Step 2] Identify the issue you want to solve
    • [Step 3] Estimate the factors causing the issue
    • [Step 4] Collect the data necessary to prove the hypothesis
    • [Step 5] Analyze the collected data
    • [Step 6] Interpret the analysis results
    • [Step 7] Move the organization (management, superiors, and people in charge of other departments) based on data
    • [Step8] Execute the decided action

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